IIMA: Harnessing the Power of a Crowd with Richard J. Goossen

Date: Wednesday, Mar 10th 2010 (6:00pm - 8:00pm)
Location: 535 Hornby Street
Address: YWCA - Vancouver

On March 10th, 2010 in Vancouver, BC, Richard J. Goossen, CEO of MakeGood and author of E-Preneur – from Wall Street to Wiki: Succeeding as a Crowdpreneur™ in the New Virtual Marketplace will be engaging the membership of the International Internet Marketing Association (IIMA) regarding the strategic concept of crowdsourcing.

Benefits of attending
This professional series speakers event will help you:
•Understand how to use the concept of the “crowdpreneur” – to use crowd power as a practical business tool
•Make sense of the linguistic alphabet soup of “crowd” related terms, from “crowdsroucing” to other variations
•Understand individual v user-centered innovation & the impact of the web
•Understand the six principles of crowd power
•Learn the Four elements of a Crowd-Power Business Model
•Lessons from case studies such as Fluevog – “Home of the Crowdsourced Shoe”, Cambrian House – Home of Crowdsroucing.
•Examine how crowdsourcing can be used for non-profit purposes such as MakeGood
•Learn how the use of crowdpower can be a competitive advantage for your company
•Reconsider the strategic positioning of your company in light of the concept of crowdpower

For more information, prices and registration, please visit http://www.bit.ly/iima-mar10