| Insightful and interesting presentations from across Canada - keeping event content alive. Participate! Send us an email |
| Smart TV - A revolution coming to a living room near you... By Nick Jones Spring 2012 Categories: Business innovation Gadgets Speakers Corner Trends Smart TV use is growing and in 2012 we can look forward to the release of iTV from Apple as well as other Smart TV developments. Nick Jones explains what Smart TVs are, who makes them and what opportunities they provide... |
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| The Social CEO (Transcript) By Peter Aceto - (PDF - 500KB) Dx3 Canada, January 2012 Categories: Business events Business innovation Sales and marketing Social media Social networking Speakers Corner Tech events Are you a CEO? Do you tweet? If so, you are among the '8 percent'. Peter Aceto is and he explains why. Peter sees a dramatic shift in the way companies are now being run, as do other experts like Don Tapscott. Social business is here and one of its big requirements is transparency. Find out what social business leaders are doing to connect with customers and employees in new and exciting ways. |
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| Getting the Insiders Onside - Communicating with Bloggers and Influencers By Dave Fleet Dx3 Canada, January 2012 Categories: Business events Social media Speakers Corner Tech events Who are the media influencers today? Bloggers. Dave Fleet tells how not to work with bloggers and how to work with them. He describes a new model for interactions. He has tips for bloggers too! |
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| Search Engine Optimization By Todd Bailey - (PDF - 700KB) Dx3 Canada, January 2012 Categories: Business events Speakers Corner Tech events You have a website but how do you get people to find you when they are looking for a service provider in your industry? Todd Bailey, speaking at Dx3 last month, helps take the mystery out of search engine optimization (SEO) which can deliver the sort of result you want. Yes, it is possible to rank near the top in search engine results. Here's how... |
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Surveying the Digital Media Economy in Canada Who are we and where are we headed?" - in terms of the digital media economy in Canada - was the question that started the 49 Pixels project. The survey has taken a year and seeks to answer the following questions: the size and scope of the industry, the number of digital media service providers operating within Canada (number of employees, location, revenue, etc), and the size of the workforce (habits, salaries, and skills of producers of digital media content). Read the full report... |
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| Why Copyright Reform is Not the Cure for What Ails the Music Industry
By Michael Geist
Nova Scotia Music Week, 2011 Categories: Copyright Speakers Corner Tech events Technology law The music industry may be ailing, but the emphasis placed by some on copyright reform may not be the answer. Michael Geist, speaking at the 2011 Nova Scotia Music Week, elaborates on reasons why. |
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| Best Practices for Content Curation By Donna Papacosta - (PDF - 4MB) IABC Western Region Conference, November 2011 Categories: Sales and marketing Speakers Corner What is content curation and how to get started? Donna Papacosta explains and gives tips on best practices, how to define a content curation strategy and offers some helpful tools. Also find out what the difference between aggregation and curation is. |
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| Can China Become a High-Value Economy?
By John Simke - (PDF - 1MB)
for G. Raymond Chang The School of Continuing Education at Ryerson University, November 2011 Categories: Business events Business innovation Economic development Canada Speakers Corner Trends John Simke briefly discusses how the Chinese economy works and whether or not its growth is real and sustainable. Simke goes on to look at the question many may be asking, 'Can China become a high value economy?' and compares advantages and disadvantages should this be the case. |
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| Mobile Computing and Digital Mapping Revolution
By Nick Jones
British Columbia Tourism Industry Conference, October 2011 Categories: Business innovation Gadgets Mobility Social media Speakers Corner Trends Why do people use mobile devices? Which ones do they use and is their use growing? Yes it is - tablet use, for one, is growing rapidly - and this offers opportunities explains Nick Jones. |
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| Conversion Optimization Strategies that Impact the Business By Chris Goward - (PDF - 8MB) Internet Marketing Conference, October 2011 Categories: Sales and marketing Speakers Corner Wondering how to get people to land on your site and then go to the pages you want them to visit? Chris Goward has helpful information on how to use conversion optimization and create hypotheses to obtain marketing insights, along with lots of 'which page won?' examples. |
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| Geosocial - Perfect Storm of Mobile, Location and Social Media
By Nick Jones
Internet Marketing Conference, October 2011 Categories: Business events Gadgets Mobility Sales and marketing Social media Social networking Tech events Trends What is geosocial and how does it provide ways for people to link products and services? |
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Canada’s Anti-Spam Legislation It's time to get ready for Canada's anti-spam legislation which is expected to come into force early in 2012. New violations have been listed, strong penalties laid down and a spam reporting centre established to support enforcement of the legislation... |
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| Understanding the Content Strategy Landscape By Rahel Anne Bailie - (PDF - 6MB) IMC, October 2011 Categories: Business events Sales and marketing Speakers Corner Content is part of the front line of your business which is why you can’t afford not to pay it the attention it deserves. What is content strategy? And what should you do once you've hired a content strategist? |
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Maximize Web Analytics Learn about understanding channels in terms of your customer, getting marketing campaigns to work together to achieve the outcomes you're looking for and measuring only what is important... |
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| Moving Communications to Digital - A Case Study Kathleen Maynard - (PDF-2MB)
IMC, October 2011 Categories: Business events Communications SMB Speakers Corner Tech events If moving your organization's communications to digital seems a daunting task, learn from this case study of a successful migration... |
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| Privacy AND Healthcare: You Need Them Both By Dr. Ann Cavoukian - (PDF - 1MB) Joint Department of Medical Imaging Mount Sinai / UHN/ Women’s College Hospital, September 2011 Categories: eHealth Security Speakers Corner Tech events Dr. Ann Cavoukian's presentation on why freedom of information matters and how organizations and individual healthcare providers can prevent privacy breaches. The 'circle of care', a term used in the context of sharing information with implied consent, is discussed as is Ontario’s Experience with PHIPA. |
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| Innovation in Canadian Healthcare through ICT By Jennifer Zelmer - (PDF- 700KB) Canada 3.0 conference, May 2011 Categories: eHealth Speakers Corner Tech Events 87% of Canadians support the use of electronic medical records (EMRs) and 9 in 10 people are interested in having access to their own medical records... |
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| The Future of Technology, and What CIOs Will Be Able to Contribute (Transcript) By Richard Worzel - (PDF-200KB) CIO Peer Forum, April 2011 Categories: Speakers Corner Tech Events Computers are not only getting faster than expected but also smarter. Forecasting the future of technology is difficult, says Richard Worzel, because in many ways, what the technology will be capable of is not as important as what people will want done... |
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| Turning Vision into Reality: Delivering on the promise of IT John Thorp - (PDF- 6MB) CIO Peer Forum, April 2011 Categories: Business Events eHealth Speakers Corner Tech Events Why do organizations spend more and more on IT while questioning its validity at the same time? |
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Enterprise Agility – the Key to Long-term Success Nickolaisen poses the question, "How do we deliver the right products, in the optimal market windows, at the lowest cost, while increasing productivity and meeting customers' changing needs and innovating?" |
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