A Telus campaign began in 2004 promised to plant one tree for every shareholder who opted for an electronic version of the company's annual report or social responsibility report. That initiative resulted in the planting of 11,000 trees, according to the company. Telus is now following that up with a customer-focused tree-planting initiative.
The company will plant a tree for every wireless customer who signs up for online billing and cancels the paper bill.
“Telus is challenging our individual customers to join our efforts to save millions of sheets of paper this year alone,” said Janet Yale, Telus executive vice-president of Corporate Affairs. “Telus customers who selected the option of an ebill instead of a paper bill helped us save almost seven million sheets of paper last year. We hope this initiative will engage our five million wireless subscribers across Canada.”
Tree Canada will oversee the planting to ensure that native and non-invasive tree species are planted on sites that need them most.
The not-for-profit organization hopes to: - plant saplings in Montreal’s Mount Royal park in Québec - offer new species to Downsview Park, the Sudbury Reclamation Project and the Oak Ridges Moraine in Ontario - reclaim an abandoned quarry near Winnipeg - regenerate abandoned mining sites in Nova Scotia - help rebuild the natural landscapes of British Columbia that were destroyed by winter storms along the coast, fires in Kelowna and mountain pine beetles in Northern B.C.
Mobile data and voice are great, as long as the signal is strong. And while mobile networks are pretty good these days, road warriors quickly discover that dead zones still exist.
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