Koodo, behind the spandex


By Peter Wolchak
April 1, 2009

Koodo Mobile doesn’t take itself too seriously—just look at the ’70s-era moustaches and spandex sported by the actors in its ads. But apparently the company is serious enough about customer service.

Koodo landed the top spot in the recent J.D. Power and Associates Canadian customer satisfaction study. The firm surveyed 15,000 mobile phone users about their satisfaction with pre- and post-paid services in five areas: call quality, billing, service plan options, cost of service, and customer service. Koodo, owned by Telus, scored 771 out of a possible 1,000 to take the top spot
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