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The Inspiration Factor
How To Tap Into People’s Dreams and Create A Culture of Passion and Loyalty
Terry Barber
| February 20, 2009
7 PROVEN PRINCIPLES TO INSPIRE EMPLOYEES
Learn how inspiration drives business…even in a bad economy
When all is said and done, everybody wants to know they have made a difference in someone’s life. Regardless of your personality type, background or age, you can choose to create an inspirational transaction and positively impact people around you, or as senior strategist Terry Barber calls it, your ‘Inspiration Factor’.
And when the ‘Inspiration Factor’ goes up, according to Barber, so does loyalty that can be applied to all facets of your business – employers, employees, team members, customers, donors etc...
Through his new book of the same name, The Inspiration Factor, Barber reveals to his readers the seven principles of inspiration and how by implementing even just one of them can positively impact someone’s life. Implement all seven and you will change the very culture in which you work. When applied at work, team members become more loyal as do customers, clients, and donors.
“The market is overrun with books on ‘leadership’ and ‘motivation,’” says Barber. “But do a search for inspiration and little is there beyond a category that has mostly been captured by the religious crowd.”
“What most people don’t realize is that inspiration is a precursor to leadership. Inspiration is even a precursor to motivation. Inspiration, in fact, is a new category for business.”
Throughout The Inspiration Factor, Barber uses insights, humor and gripping stories to explain:
* The 7 proven principles to effectively inspire others
* The direct correlation between a company’s inspiration factor and market value
* Why a successful leader MUST be vulnerable, transparent and authentic
* Why inspiration is more important than ever during difficult economic times
* How to identify and honor your ‘Inspirational Hero’
* Using your ‘defining moment’ to start a business or champion a cause
“I’ve had the great privilege of rubbing shoulders with men and women who inspired me,” adds Barber, “and now I want to inspire others. Though we may come from different backgrounds, with widely varied experiences and our personalities differ in many ways, every person is uniquely equipped to inspire others.”
Terry Barber is the Vice President and Senior Strategist for Grizzard Communication Group. He primarily serves the non-profit healthcare segment as well as colleges and universities in the subject area of philanthropic branding. Some of the organizations he consults with include Johns Hopkins Sidney Kimmel Cancer Center, Duke Cancer Center, University of North Carolina's Lindberger Comprehensive Cancer Center, and The Huntsman Cancer Center of Salt Lake, Utah. Barber is a popular speaker for corporate training and events, and an inspirational resource to the nonprofit community and is known in many circles as the Chief Inspirational Officer. He and his family currently reside in Alpharetta, Georgia.
The Inspiration Factor can be purchased from www.amazon.com or www.barnesandnoble.com
Website: www.inspirationblvd.com
Learn how inspiration drives business…even in a bad economy
When all is said and done, everybody wants to know they have made a difference in someone’s life. Regardless of your personality type, background or age, you can choose to create an inspirational transaction and positively impact people around you, or as senior strategist Terry Barber calls it, your ‘Inspiration Factor’.
And when the ‘Inspiration Factor’ goes up, according to Barber, so does loyalty that can be applied to all facets of your business – employers, employees, team members, customers, donors etc...
Through his new book of the same name, The Inspiration Factor, Barber reveals to his readers the seven principles of inspiration and how by implementing even just one of them can positively impact someone’s life. Implement all seven and you will change the very culture in which you work. When applied at work, team members become more loyal as do customers, clients, and donors.
“The market is overrun with books on ‘leadership’ and ‘motivation,’” says Barber. “But do a search for inspiration and little is there beyond a category that has mostly been captured by the religious crowd.”
“What most people don’t realize is that inspiration is a precursor to leadership. Inspiration is even a precursor to motivation. Inspiration, in fact, is a new category for business.”
Throughout The Inspiration Factor, Barber uses insights, humor and gripping stories to explain:
* The 7 proven principles to effectively inspire others
* The direct correlation between a company’s inspiration factor and market value
* Why a successful leader MUST be vulnerable, transparent and authentic
* Why inspiration is more important than ever during difficult economic times
* How to identify and honor your ‘Inspirational Hero’
* Using your ‘defining moment’ to start a business or champion a cause
“I’ve had the great privilege of rubbing shoulders with men and women who inspired me,” adds Barber, “and now I want to inspire others. Though we may come from different backgrounds, with widely varied experiences and our personalities differ in many ways, every person is uniquely equipped to inspire others.”
Terry Barber is the Vice President and Senior Strategist for Grizzard Communication Group. He primarily serves the non-profit healthcare segment as well as colleges and universities in the subject area of philanthropic branding. Some of the organizations he consults with include Johns Hopkins Sidney Kimmel Cancer Center, Duke Cancer Center, University of North Carolina's Lindberger Comprehensive Cancer Center, and The Huntsman Cancer Center of Salt Lake, Utah. Barber is a popular speaker for corporate training and events, and an inspirational resource to the nonprofit community and is known in many circles as the Chief Inspirational Officer. He and his family currently reside in Alpharetta, Georgia.
The Inspiration Factor can be purchased from www.amazon.com or www.barnesandnoble.com
Website: www.inspirationblvd.com
