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eMarketing Strategies for the Complex Sale - Ardath Albee   |  January 28, 2010  

By Reg Nordman

Differentiate yourself with attraction marketing.  Create contagious content. Drive qualified leads to sales.

In the B2B complex sale, marketers are increasingly being pressured to deliver results during the lengthy sales process. This is a marketing book designed to solve this problem.


eMarketing Strategies for the Complex Sale
Ardath Albee
2010
ISBN 0071628649, 9780071628648
 
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