What is geosocial and how does it provide ways for people to link products and services?
Why do people use mobile devices? Which ones do they use and is their use growing? Yes it is - tablet use, for one, is growing rapidly - and this offers opportunities explains Nick Jones.
If you're a B2B company, LinkedIn’s network is the ideal platform to connect your business to over 120 million professionals. Here are five ways you can improve your company’s presence and begin increasing your lead flow.
Enterprise 2.0, social ERP, and other buzzwords related to enterprise software combined with social media are quickly gaining momentum in the
ERP software industry. Industry analysts and research firms regularly cover the potential convergence of social applications like Twitter, Facebook, and Yammer with traditional ERP systems like SAP, Oracle, and Microsoft Dynamics. For example, last year IFS North America and Affinity Research Solutions conducted a
study of manufacturing executives to determine their interest and understanding of social ERP.
Earlier this year, I looked at the convergence of social media and mobile library applications. I found this was an area that could have a lot of potential to augment information services, but found little innovation in this area. The intersection of increasing user involvement in creating, finding, and sharing their own information, combined with the direct and ubiquitous access of mobiles has prompted discussion in library literature, but it appears little action - yet.
Horizontal networking often creates dissonance in the vertical enterprise. The vertical structure of knowledge did not foresee the coming of horizontal networking tools now shaping today’s workplace.
You have likely heard about the business benefits of a strong Twitter presence: competitive intelligence, increased brand awareness and customer engagement, to name just a few. However, if the Twitterverse is still foreign to you and your colleagues, check out these tips for starting and maintaining a meaningful dialogue:
Social media in healthcare is big! By that I mean big in terms of its impact on patient behaviour and expectations of their healthcare providers, and big in terms of how broad reaching and pervasive the social media phenomenon is.
This recent TED talks video, featuring
Wadah Khanfar, the Director General of Al Jazeera, entitled, “A Historic Moment in the Arab World,” discusses the ways in which a young tech-empowered generation have inspired a democratic revolution and offers and optimistic view on the way that media, especially social media, has helped this group create a new reality where they can walk out their fronts doors and affect change.
When it comes to social media content, it’s important that you can catch your key audience’s attention immediately. There is so much content available to social media users that not being able to instantly engage their interest means that they won’t choose to interact with your content.
Facebook recently patented “Curated Search” , which is expected to use algorithmic search results similar to Google or Bing, then weight those results by what users in or near your Facebook network have shown interest in.
In the wake of social media’s influence on the political events in Tunisia, Libya and Egypt, social media has now stepped up again to help inform the public about the situation in Japan since the tsunami hit last week.
According to Merriam-Webster’s online dictionary, a community is defined as, “an interacting population of various kinds of individuals (as species) in a common location.”
Most organizations likely place social media responsibilities primarily (or solely) with marketing, but a
recent interview with Cisco’s Marketing Director on WebWorkerDaily, now part of
GigaOM provides some insightful tips and makes the case for spreading it throughout the company, especially to customer service:
Over the last year, I have been researching and contemplating usage of the location-based mobile application Foursquare. A one-time avid user, my own usage has lessened significantly over the last few months. This is due to the loss of novelty for me, a lack of critical mass of my friends using it, almost non-existent financial incentives, and Foursquare's interface limitations.
